Digital marketing encompasses all marketing efforts that use an
electronic device or the internet. Businesses leverage digital channels such as search
engines social media, email, and other websites to connect with current and prospective customers.
The process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.
It is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event.
Social media marketing refers to the process of gaining traffic or attention through social media sites.
A business model whereby a company that has placed an advertisement on a website pays a sum of money to the host website when a user clicks on to the advertisement.
SMS Marketing is sending promotional campaigns or transactional messages for marketing purposes using text messages (SMS).
Remarketing (also known as retargeting) is the tactic of serving targeted ads to people who have already visited or taken action on your website.
Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development
Email marketing is the act of sending a commercial message, typically to a group of people, using email. Every email sent to a potential or current customer could be considered email marketing.